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In keeping with the paradigm shift in its approach to disaster management brought by the Government of India and the recurring phenomenon of natural disasters impacting all sectors of socio-economic life, including the corporate sector and inflicting heavy economic losses, focussed attention has been given to risk mitigation endeavours to systematically reduce the vulnerabilities. The involvement and association of the corporate sector with national risk reduction and risk management initiatives and with dissemination of appropriate and practical structural and non-structural disaster prevention and mitigation measures necessary for their safe and disaster-free functioning has been accorded priority as part of a strategy to systematically mainstream holistic disaster management into the functioning of the corporate sector. Recognizing the importance of integrating the corporate sector and their nodal organizations in disaster prevention, mitigation and preparedness agenda, the National Disaster Management Framework drawn up by the Ministry of Home Affairs, Government of India envisages ”involvement of corporate sector in awareness generation and disaster preparedness and mitigation planning” through sensitization, training and co-opting of the corporate sector and their nodal bodies in planning process and response mechanisms.
Indian Corporate Houses working in Disaster Management field
- The Birla Group
The Birla Group
is one of the foremost business houses in India.
As early as the 1940s, our founding father Shri G.D Birla espoused the trusteeship
concept of management. Simply stated, this entails that the wealth that one generates
and holds is to be held as in a trust for our multiple stakeholders. With regard
to CSR, this means investing part of our profits beyond business, for the larger
good of society."
With this goal in mind Birlas have opened the Aditya Birla Centre for Community
Initiatives and Rural Development with focus areas of sustainable livelihoods and
environmental sustainability. Specific projects include developing and building
capacity through Self-help groups, SGSY - dairy, readymade garments, jute project,
basket making, aggarbatti (incense sticks) making, bee keeping, durries making,
check dam, irrigation, land development, Soil and water conservation, Pasture development,
Social forestry/ plantation activities/ nursery, Horticulture, Farmer training etc.
The foundation also stresses on infrastructure development by focusing on creation
and maintenance of Roads, Dams, Community centers, water channels and culverts.
- The Bajaj Group
The Bajaj Group
is amongst the top 10 business houses in India.
Bajaj Auto’s Corporate Social Responsibility towards the rural poor is carried out
by a trust, Jankidevi Bajaj Gram Vikas Sanstha (JBGVS). This trust was formed in
1987. JBGVS acts as a catalyst for development at the grass root level in 44 villages
around Bajaj Auto plants in Pune and Aurangabad District.
JBGVS, a Registered Society and a Trust, is an apolitical and secular organisation
which aims to act as a catalyst for rural and urban development. It assists the
resident community of the selected villages and areas, in integrated development,
making their villages and areas into models of excellence for others to emulate.
JBGVS works with the participating rural community in the selected villages to improve
their quality of life. Stress is laid on alleviation of poverty, health care, education,
empowerment of women & gender justice. JBGVS relies on a participatory approach
in implementing all its projects and also that of the local elected bodies like
the Gram Panchayat (village council), Co-operative Societies, Self Help Groups,
Women and Youth Clubs in decision making.
JBGVS works at the grassroots level in 33 villages and hamlets of Khed and Maval
Talukas of Pune District and 11 villages of Aurangabad district, Maharashtra. The
integrated development activities under implementation include women empowerment,
income generation, health programmes, agricultural extension, animal husbandry,
watershed development, drinking water schemes, sanitation and education. 5600 families
comprising a rural population of about 30,000 people are co-partners in these development
activities. An HIV/AIDS Awareness, Prevention and Care Programme called ‘Project
JEEVAN’ was launched in September 2004, with the aim of generating awareness about
HIV/AIDS, thereby, arrest further spread of disease and help those affected to lead
a comfortable life. It covers 33 villages in Pune District and slums of Pimpri Chinchwad
Municipal Corporation (PCMC) area.
JBGVS has been implementing Drought Prone Area Development Project of Zilla Parishad
in 7 villages of Pune District since 2003. The overall project cost is Rs.2.10 crores
and it includes watershed development work over 3,500 ha. 22 farm ponds, 3 diversion
bunds, 4 soil nala bunds and 3 cement check dams have been constructed till April
2008. The activities carried out under this programme helps increase water table
in non irrigated area, wells and thereby increase crop yield.
- The Reliance Group
The Reliance Group
, founded by Dhirubhai H. Ambani (1932-2002),
is India's largest private sector enterprise, with businesses in the energy and
materials value chain. Group's annual revenues are in excess of US$ 34 billion.
The flagship company, Reliance Industries Limited, is a Fortune Global 500 company
and is the largest private sector company in India. Social welfare and community
development is at the core of Reliance’s Corporate Social Responsibility (CSR) philosophy.
Reliance’s contributions to the community are in the area of health, education,
infrastructure development (drinking water, improving village infrastructure, construction
of schools etc.), environment (effluent treatment, tree plantation, treatment of
hazardous waste), relief and assistance in the event of a natural disaster, and
miscellaneous activities such as contribution to other social development organizations
etc. The Company’s CSR teams at all manufacturing divisions interact with the neighbouring
community on regular basis.
Construction of a public lavatory, water tank and avedo (common drinking water facility
for villagers) was done at Nani Khavdi during the year under report. Drinking water
through water tankers was supplied during a crisis period in Sikka, Nani Khavdi,
Meghpar and Padana. At Kanachikari, Drinking water pipelines were laid during the
year. A new primary school building at Navagam was constructed and repairing of
some village schools was taken up.
The Reliance Rural Development Trust (RRDT) works to improve the rural infrastructure
under the Government of Gujarat’s rural development plans. RRDT created 760 facilities
in the rural areas at a cost of Rs. 24.07 crore. The facilities included 247 concrete
roads, 465 anganwadis, 38 drinking water facilities, 1 panchayat office, 2 community
halls, 5 check-dams and 2 other amenities in the rural areas of the State of Gujarat.
RRDT has turned out to be an exemplary corporate NGO implementing government’s developmental
plans for rural areas of Gujarat. It is a unique synergy between a corporate giant
like Reliance Industries Limited and the Government of Gujarat, formed to carry
out rural development projects in private public partnership.
- The TATA Group
The TATA Group
is a rapidly growing business group based in India
with significant international operations. The major companies in the group include
Tata Steel, Tata Motors, Tata Consultancy Services (TCS), Tata Power, Tata Chemicals,
Tata Tea, Indian Hotels and Tata Communications. Different Tata companies have in-house
organisations to implement and manage the community development projects that they
undertake. The most prominent of these are the Tata Chemicals Society for Rural
Development, the Tata Steel Rural Development Society, Rallilove ACTS (Assisting
Communities Through Service) and Voltas for Women.
The Tata Group instituted the Tata Council for Community Initiatives (TCCI) to work
out a comprehensive plan for its social and community initiatives. TCCI acts as
a facilitator for the entire group’s social initiatives. It is the umbrella agency
that guides and supports Tata Group companies with their community development initiatives.
Reinforcing the implicit beliefs the Group brings to its mission of sustainable
development with an explicit set of structures, TCCI has a charter that embraces
social development, environmental management, biodiversity restoration and employee
volunteering. The Tata culture in this critical segment of the overall corporate
sustainability matrix — inclusive of working for the benefit of the communities
in which they operate, of building India’s capabilities in science and technology,
of supporting art and sport — springs from an ingrained sense of giving back to
society. In collaboration with the United Nations Development Programme (India),
TCCI has crafted the Tata Index for Sustainable Human Development, a pioneering
effort aimed at directing, measuring and enhancing the community work that Group
enterprises undertake. The Index provides guidelines for Tata companies looking
to fulfil their social responsibilities, and is built around the Tata Business Excellence
Model (TBEM), an open-ended framework that drives business excellence in Tata companies.
- Bharti Enterprises
, one of India’s leading business groups with
interests in telecom, agri business, insurance and retail set up Bharti Foundation
for implementing its CSR portfolio. Set up in the year 2000 with the vision, “To
help underprivileged children and young people of our country realize their potential,”
the Foundation works in creating and supporting programs that bring about sustainable
changes, predominantly in the field of education. It has adopted a two-pronged strategy
to impact the quality of education in schools. On one hand, a School Improvement
Program (SIP) focuses on government schools, in order to create a positive impact
on the quality of education being delivered to underprivileged children. On the
other hand, it is in the process of setting up pre-primary and primary level schools
under the Satya Bharti Schools program. Launched in 2006, the programme supports
the search for excellence and sets benchmarks for quality education. School Improvement
Program (SIP) works towards strengthening the network of government primary schools
and aims for a deep and sustainable impact on the quality of education.
In addition to the above two flagship programs, they have also initiated and set
up a number of Bharti Computer Centers across the country in association with organizations
like Pratham InfoTech, Kalakar Trust and Adharshila. This initiative has made computers
accessible to underprivileged children studying in NGO based schools. In January
2005, Bharti Foundation also launched the Bharti Library and Activity Center (BLAC)
program with a goal to introduce underprivileged children to the world of books
and help them upgrade their reading skills.
- ITC Ltd
is one of India's foremost private sector companies with
a turnover of over US $ 5.1 Billion. ITC ranks among Asia's 50 best performing companies
compiled by Business Week. ITC has a diversified presence in Cigarettes, Hotels,
Paperboards & Specialty Papers, Packaging, Agri-Business, Packaged Foods & Confectionery,
Information Technology, Branded Apparel, Personal Care, Stationery, Safety Matches
and other FMCG products. As one of India's most valuable and respected corporations,
ITC is widely perceived to be dedicatedly nation-oriented. Chairman Y C Deveshwar
calls this source of inspiration "a commitment beyond the market". As a corporate
citizen with enduring relationships in rural India, ITC has a history of collaboration
with communities and government institutions to enhance farm productivity and the
rural resource base. ITC’s commitments in agricultural R&D and knowledge sharing
have spanned vital aspects of competitiveness – efficient farm practices, soil and
In 2000, harnessing the empowering force of information technology and its scalabilty,
ITC launched e-Choupal – a knowledge portal providing farmers with a range of information
and services. Designed to enable them to bargain collectively and enhance their
transaction power, e-Choupal became the much needed and easily adoptable tool farmers
had been waiting for. Today e-Choupal is a vibrant and rapidly growing zone of business
and interaction for over 4 million farmers. Subsequently, ITC launched Mission Sunehra
Kal, a rural capacity building programme fostering local initiatives to develop
water and forest resources, open up new non-farm livelihoods, empower women economically
and expand primary education. Water harvesting and watershed development, supplementary
learning centres for under-privileged students, women’s self-help groups (micro-credit
and women entrepreneurs), livestock development through milk marketing cooperatives,
agricultural development through irrigation units, vermi-composting training and
facilitation are other significant achievements of the group. By linking knowledge
and technology transfer to the creation of economic and social capacity, ITC has
brought a new dynamic to rural development. The Mission now embraces a community
of thousands of villages that are influential nuclei of change in rural localities
spread over 11 States.
works through the Infosys Foundation to support the underprivileged
in society and enrich their lives. Promoted by Infosys Technologies Limited, the
Foundation began its work in Karnataka, India, gradually extending its activities
to the states of Tamil Nadu, Andhra Pradesh, Maharashtra, Orissa and Punjab. It
has successfully implemented projects in four key focus areas viz healthcare, Rural
Upliftment and Social Rehabilitation, Learning & Education and Arts. In Health Care,
the Foundation has initiated several activities that benefit the rural and urban
poor. Apart from constructing hospital wards, donating hi-tech equipment and organizing
health camps, the Foundation also distributes medicines to economically-weaker sections
in remote areas. The Infosys Super-specialty Hospital, built by the Infosys Foundation
at the Sassoon Hospital in Pune, makes quality healthcare both affordable and accessible.
In rural upliftment and social rehabilitation projects, the Foundation ensures livelihood
security for society’s "most neglected" through facilitation of small businesses,
construction of hostels, destitute relief shelters etc. In learning and education
programmes, the foundation donated 10,200 sets of books in Karnataka alone, and
in Andhra Pradesh, Karnataka, Orissa and Kerala, under its “Library for Every Rural
School” project. The company is utilising its core competence in the area of technology
to bring larger good to the community. As a part of this strategy, the company,
along with Microsoft, launched a programme called Computers@Classrooms. As part
of this initiative, Infosys has donated 1185 computers to 435 institutions across
Infosys Foundation has made significant contributions in disaster relief and rehabilitation.
It has worked in the tsunami-affected areas of Tamil Nadu and the Andaman Islands,
earthquake-affected areas of Kutch, cyclone-devastated areas of Orissa, tribal areas
of Kalahandi in Orissa and drought-hit areas of Andhra Pradesh. After the Indian
Ocean Tsunami, the Foundation helped victims in Tamil Nadu and the Andamans at various
- The Oil & Natural
Gas Corporation (ONGC),
The Oil & Natural Gas Corporation (ONGC)
, a public sector undertaking,
has a finely tuned sense of moral responsibility towards the community of people
where it operates and the country at large. The corporation organizes health and
community welfare programs in the neighbourhood. Major emphasis has been given for
promotion of education, health and community development and in times of natural
calamities such as floods, cyclones, earthquakes, landslides, etc. Priority is given
to areas around the projects with the following themes:
Education , Promotion of literacy and higher education, Grant of scholarship & assistance
to deserving young pupils of weaker sections of society, Facilities for constructing
schools, renovation of school buildings, other infrastructure, Healthcare & Family
Welfare , Medical camps , Mobile dispensaries, Supplementing the efforts of already
existing health centers in the rural areas, Health care for women , children and
Community Development , Providing civic amenities: sanitation, clean drinking water
facilities to panchatyas, Gram Sabhas etc., Development of agriculture and other
cottage industries, Environment protection, Animal husbandry, Woman & child development,
Support to vocational training institutions for upgrading the skills of the local
people, Development of the socially and economically weaker sections of the society,
promotion of art and culture etc.
- Aptech Limited
an education & training company, Aptech relies on
this core strength to educate those less privileged. Aptech has long been associated
with ‘Project Saraswati’ for IT Literacy & ‘Project Srishti’ for Multimedia Training.
Under these two projects, Aptech provides free-of-cost training to underprivileged
children at various Aptech & Arena centres.
Aptech's N-Power Hardware & Networking training brand, meanwhile, conducts training
for deaf & dumb kids. Arena organizes Graphic Designing & Personality Development
programs for underprivileged children.
For these projects, Aptech has joined hands with NGOs & Project Partners
- DEEDS - (Development, Education, Empowerment of the Disadvantaged in Society),
- CII-Shiksha - and its associated NGO ‘Butterflies’
- Rotary International - Mumbai, Delhi, Kolkata, Chennai & Greater Noida
- CRY and its associated NGOs - Swati, Kislay, Anchal & Ashray
- Udayan - A home for children of Leprosy patients (Kolkata)
- Isha Foundation -an NGO based in Coimbatore
- Hope Foundation/ Hope Kolkata Foundation - New Delhi, Kolkata
- Lepra India Trust,New Delhi
- ICICI Bank Ltd
ICICI Bank Ltd
Decades of experience and knowledge of the Indian
economy as well as social processes has led to a build up expertise within the ICICI
Group which can be successfully deployed to resolve certain fundamental development
issues. Taking a broader view of development and economic growth while balancing
environmental and societal concerns, the ICICI Group has now facilitated the creation
of the ICICI Foundation for Inclusive Growth. The core strategy of the Foundation
is focused on increasing the incomes of low-income households in a sustainable manner.
The ICICI Group will annually provide approximately one per cent of their profits
to the Foundation and will work with it closely to help the Foundation achieve its
mission. ICICI foundation for inclusive growth has partnered with the Environmentally
Sustainable Project Finance (ESPF) group at the Centre for Development Finance at
IFMR in order to foster markets for delivering high quality, environmentally sustainable
infrastructure, goods and services.
Its work is focused on four distinct areas:
Sustainable development: To provide the poorest of India's households access to
technology and services that improve livelihoods while conserving natural resources
and protecting ecosystems.
- Climate change:To promote investments, policies and research that reduce
the impact of harmful climate change, improve India's ability to adapt to climate
change and explore linkages between poverty and climate impacting behaviours
- Responsible Investment:To encourage policy makers, financial institutions,
corporations and individuals to incorporate long term thinking on environmental
impacts into investment decisions and to measure quality in green investments.
- Accountability:To engage in research and policy advocacy to improve environmental
governance and encourage accountability for environmental degradation.
- Mahindra & Mahindra
Mahindra & Mahindra
- The K. C. Mahindra Education Trust was established
in 1953 with an objective t promote education. Its vision is to transform the lives
of people in India through education, financial assistance and recognition to them,
across age groups and across income strata. The K. C. Mahindra Education Trust undertakes
a number of education initiatives, which make a difference to the lives of deserving
students. The Trust has provided more than Rs. 7.5 Crore in the form of grants,
scholarships and loans. It promotes education mainly by the way of scholarships.
The Nanhi Kali project, a programme aimed at helping the underprivileged girl child
has over 3,300 children under it.
- Dalmia Cement (Bharat)
Dalmia Cement (Bharat) Limited
- The water source for the villages
in and around the Dalmia Cement factory is dependent on rains. During summer months,
the villagers, particularly women folk, travel long distances to fetch water for
drinking and other purposes. Considering the difficulties and hardship faced by
the people, the company, after discussing with the village elders and concerned
Government authorities,took the initiative of making water available deep borewells,
water storage tanks, rainwater harvesting, tree plantation etc.
- DCM Shriram Consolidated
DCM Shriram Consolidated Limited
- Shriram Fertilisers and Chemicals,
is a unit of DSCL, located at Kota, 475 kms. Over the last 3 decades, various initiatives
have been undertaken by the unit, in the Hadoti region (Kota, Bundi, Jhalawar districts)
in ICU, ambulances, family planning, medical assistance; schools, scholarships,
emphasis on girl child education; water to people and infrastructure.
- Goodearth Education
Goodearth Education Foundation (GEF)
- A Foundation set up by the
Eicher Group of companies to implement its mission "To educate India's children
with a special emphasis on the girl child starting with primary education for the
rural poor." This mission statement emerged from the deep desire among Founder members
of the Company to contribute to efforts in the field of education, which they believe
is a key area for facilitating change and progress in India.
The work of the Foundation has, as its focus, interventions for improvement in quality
of education initially in the government primary schools in rural areas. Work started
in 1996 by providing support to an initiative based in Rai Bareilly district in
U.P. This project covered 63 schools and has benefited about 15,000 children over
a period of 4 years. In 1998 further efforts were initiated in Thane district (Maharashtra),
Alwar district (Rajasthan) and Solan district (Himachal Pradesh) where in the first
phase we are covering a total of approximately 90 schools and 9,000 children.
- Hindustan Construction
Hindustan Construction Company (HCC)
- HCC plays an active role
in CSR initiatives in the fields of Health, Education, Disaster Management, and
- Disaster Resource Network (DRN) :HCC is one of the founding companies of
DRN Global, an initiative of the World Economic Forum, to implement quick relief
during natural disasters. DRN India has provided relief at the time of various disasters
and emergencies since its inception in November 2002.
- HIV AIDS Initiative : HCC believes that HIV/AIDS is no longer a social issue
but a socio-economic issue as the maximum people infected are in the working age
group of 15 – 49 years. HCC has undertaken the HIV/AIDS Awareness initiative at
its head office and sites across India to educate the most vulnerable group of migrant
workers and truck drivers.
- Educational Initiatives :The challenge of closing the productivity gap vis-à-vis
global competition is more acute in infrastructure sector. Support to technical
education is a logical extension of the pioneering vision of building strong infrastructure
across the length and breadth of the country.
- India Aluminium
India Aluminium Company Limited
- The footprint of our social work
today straddles over 3,700 villages, reaching out to more than 7 million people
annually. Our community work is a way of telling the people among whom we operate
that We Care. Our rural development activities span five key areas and our single-minded
goal here is to help build model villages that can stand on their own feet. Our
focus areas are healthcare, education, sustainable livelihood, infrastructure and
espousing social causes
- Education:Balwadis (pre-school), Adult education, Non-formal education, Continuing
education, Scholarships for girls, merit and technical education
- Health and family welfare :Mobile clinics - doctors visit once a week Medical
camps - general and issue-based Health training and awareness, Sanitation Reproductive
health - toilets, training, smokeless chullahs, biogas Safe drinking water Mother
and child health Awareness building
- Sustainable development and livelihood and agriculture and watershed : Self-help
groups SGSY - dairy, readymade garments, jute project, basket making, aggarbati
making, bee keeping, durrie making. Check dam Irrigation Land development Soil and
water conservation Pasture development Social forestry/ plantation activities/ nursery
Horticulture Farmer training
- Social causes : Widow / dowry-less mass marriages Women empowerment Awareness
drives on knowledge, attitude and practices
- Larsen & Toubro
(L & T) Limited
Larsen & Toubro (L & T) Limited
believes that the true and full
measure of growth, success and progress lies beyond balance sheets or conventional
economic indices. It is best reflected in the difference that business and industry
make to the lives of people. Through its social investments, L&T addresses the needs
of communities residing in the vicinity of its facilities, taking sustainable initiatives
in the areas of heath, education, environment conservation, infrastructure and community
development. The company proactively provides assistance in situations such as natural
calamities and assists victims of nature's fury or social neglect. Many social initiatives
are undertaken in partnership with government agencies and NGOs.
- Health :L&T's participates in building a healthy community through continuing
initiatives in several areas of healthcare, with a focus on mother & child care
and HIV/AIDS awareness. All L&T locations, including construction sites, have in-house
AIDS awareness programs. Five additional mother & child care centers were set up
in 2006-07. In partnership with local NGOs, these centres benefit children of commercial
sex workers, street children and tribal communities.
Through health care centres and regular family camps L&T organizes health checkups,
provides gynaecology and laboratory facilities, carries out free cataract surgeries
and intra ocular lens implants, and helps maintain health data for children.Supply
of equipment and aid for orphanages and physically challenged children, periodic
counseling to combat rampant alcoholism, awareness camps on childcare, reproductive
health, sanitation, dental check-up, provision for safe drinking water, cancer awareness
etc. are other healthcare activities that L&T supports.
- Education :L&T's diverse and sustained programmes in education provide underprivileged
children with learning opportunities through supply of educational materials, teaching
aids, recreational tools and up scaling school infrastructure. L&T also enriches
children's lives through programmes like summer camps, maths coaching, providing
facilities like science laboratories, scholarship to deserving students, etc.
The vocational training institutes of the Larsen and Toubro Public Charitable Trust,
provide local communities with skill-based training in Formwork, Masonry, Agro Mechanics,
Electricals, Fabrication, Welding and Housekeeping.Various diploma courses are also
conducted by L&T Institute of Technology for the children of employees. L&T has
developed training modules in local languages in six centres across India for imparting
skills sets in construction. L&T Training Centers provide courses for improving
the standards of electrical engineering practices and for upgrading knowledge of
maintenance, repair and welding.
- Environment :Global warming: at L&T, we have always been conscious of the
need to maintain harmony with the environment. We continuously seek newer environment-friendly
approaches in all our operations – energy conservation, exploring alternative sources
like wind and solar energy, waste water reduction, etc. The Zero Discharge approach
of the Powai Campus saves over 350,000 litres water everyday through water treatment
and recycling. More than 13,500 trees have been planted in different L&T campuses
in the last year, and an additional 4,000 saplings were distributed among local
- Response to natural calamities :L&T and its employees have provided relief
measures during natural calamities like earthquake and floods. L&T has assisted
in disaster relief through employee and corporate donations, employee volunteering,
supply of construction material, medical and food supplies. After the floods in
Surat (Gujarat-India), L&T played a major role in road-clearing operations, organising
medical camps, and supply of food, water, clothes and other relief materials.
India Disaster Knowledge Network